Cabinet designed with a liter enclosure to ensure that sound output is reliable and accurate, while retaining a look that shines on the stage.
Orange Music Electronic Company was established in England in 1968 as a company that develops and manufactures guitar amplifiers and PA systems. As the company name ‘orange’ suggests, they use orange tolex for guitar amplifiers and cabinets, making them a very glamorous presence on stage. It was a brand launched by Mr. Cliff Cooper. He also owned a recording studio, and Mr. Cliff had a wide range of connections to prominent producers and engineers. Orange immediately developed a dedicated cabinet in parallel with the development of their amp. Thin enclosures were the standard for guitar cabinets at the time, but Orange adopted a thick and deep enclosure system. This is the origin of the PPC cabinet, which is still standard today.
Many musicians visited the Orange shop at the time. They proceeded with the development of the orange amplifier based on the requests of guitarists who came to them. The result was the OR-120 amplifier. Equipped with four EL-34 tubes and boasting 120W, it was an amp with a very high output at the time. The OR-120 was painted in orange, right down to the chassis that housed the amp, and above the control knobs were letters representing the controls and pictures showing their effects. Later, the letters were removed and only illustrations were used instead. The OR-120 is an OD-120 overdrive model with a Master Volume added in the 90’s.
After that, Mr. Cliff Cooper founded a record label and developed a huge speaker unit as a PA system. Various models have been developed to match the changes in the music scene, and a bass amplifier has also been released.
In the 1990s, the AD15 and AD30R, were released and became a big hit.. It is currently sold as a twin-channel model, but the originals are a masterpiece among Orange products, which has many fans looking for the original model. In 2000, Rockerverb, Thunderverb, and TinyTerror small amps were released.
It was around this time that the Orange cabinet PPC412, which had adopted an extremely thick and deep enclosure for a long time, started to be recognized again among guitarists. With the advent of modern high-gain amps, there was a demand for cabinets that could accommodate those amp sounds with plenty of room to spare. Of course, each amplifier manufacturer had their own cabinets, but they wanted Orange’s look and unique sound. The cabinet became a hit, but many guitarists use amp heads made by other companies, with the cabinet being orange tolex and the amp heads usually black. The black cabinet is only sold in Japan.
DYNAX IR is the ultimate impulse response, created with a focus on how to reproduce a realistic cabinet. DYNAX IR has a lower latency than most IRs, providing a highly responsive and realistic sound.
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